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Preview AW18 Menswear – Everyday Modernity

Functionality, modernity and playfulness, as inherent elements of each Studio Nicholson collection, are played out for Autumn Winter 18 Menswear in a range of key everyday pieces of the modular wardrobe.  Drawing from esoteric cultural references, the collection gathers core recognisable items – indispensable contemporary archetypal garments.

The innovation behind the Autumn Winter 18 collection lies in the play-off between clean functionality, forward-looking silhouettes and discerning fabric selections.  The introduction of jersey and the new volume sweatshirts as well as the hand-knit feel to the knits brings down the formality of the long-line tailoring in fine Italian wool and crisp two-fold Italian shirting.  An eclectic approach to styling is encouraged, putting together distinct garments in a real-life way.  There is a softness to the pleat-front wool check tailored trousers with a relaxed fit, paired with the volume sweatshirt and the Columbo-referenced gabardine in Ventile.

The embedded side adjusters of the Boss suede-head slacks add a contrasting toughness, exposing the military infrastructure of the collection.  This put together with the Calico Cuban shirt in a cupro viscose and wool composition juxtaposes masculinity with softness and ease. We’ve introduced a new flat-fronted trouser fit, Bill, in brushed cotton drill, which will become a continuity style.  The collarless Mitz jacket, a minimal iteration of last season’s field jacket, acts as a key layering item.

Cultural reference points include the Rainman 50’s blouson in Moon thornproof and wool herringbone. Our heavy wool check developed especially with Moon in response to images of a scarf worn by Bowie during his time in Japan is used in a heavy volume overcoat.  The Cork shirt in Prince of Wales grey check is a direct tribute to Ian Curtis.



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